We are excited to extend a game-changing opportunity to small business owners and product-based entrepreneurs in our region—Walmart’s Road to Open Call event!

In partnership with the Hispanic Chamber of Metro Orlando, Walmart is offering a one-of-a-kind opportunity for 30 selected businesses to pitch their shelf-ready products directly to Walmart buyers on Thursday, May 1, at the National Entrepreneur Center in Orlando, Florida. This is a rare chance for entrepreneurs to gain expert coaching, mentorship, and potentially secure a place on Walmart shelves nationwide.

WHAT TO EXPECT

  • Live Pitch with Walmart Buyers: Present your product in a 30-minute one-on-one session.
  • Exclusive Mentorship: Participate in virtual prep sessions (April 18–30) led by the Hispanic Chamber’s Supplier Development Council.
  • In-Person Feedback: Receive direct insights from Walmart representatives on the spot.
  • Fast-Track to Bentonville: Well-qualified entrepreneurs may earn a fast-pass invitation to Walmart’s 2025 Open Call event at their headquarters in Bentonville, AR.
Join this exclusive livestream to discover how your shelf-ready product can skip the lines and pitch directly to Walmart buyers. If selected, this may be your shortcut to the 2025 Walmart Open Call and national retail exposure. What You’ll Learn in This Webinar:
  • Learn About Eligibility Requirements and What to Expect: Discover how you could secure a 30-minute private pitch with Walmart category buyers and what to expect from the process.
  • How to Qualify for the 2025 Open Call Fast-Pass: A behind-the-scenes look at how select entrepreneurs are getting early access.

WHO SHOULD
APPLY TO PITCH

  • Made, Grown, or Assembled in the USA: Products must be domestically produced.
  • Shelf-Ready: Items must have a URL, barcode, and proper packaging.
  • Proven Scalability: Businesses should demonstrate growth, such as working with a co-packer or expanding manufacturing.
  • Purpose-Driven Products: Solutions that address a consumer need or offer differentiated value.
  • Retail Operations Experience: Familiarity with purchase orders, demand forecasting, and retail logistics.
  • Established Online Presence: Track record of digital marketing success and online sales performance.
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